Almonds, but like this? 

The Trendsetter that Changed the Nut Market 

Hbaf

Hbaf is the game-changer of the Korean nut scene, especially when it comes to almonds! By now, it's so famous in Korea that almost everyone knows about it and its incredible flavors. This brand has taken plain almonds to the next level of snacking, bringing a fresh vibe to Korea's snacking culture.

Beyond Almonds: 
Hbaf's Game-Changing Almonds

Hbaf completely transformed the once boring almond snack into a whole new trend. It all started with their iconic 'Honey Butter Almond'. As soon as it hit the shelves, it sold out everywhere in Korea and even gained massive popularity overseas. Before, almonds were seen as a healthy but somewhat bland snack. Hbaf added a touch of sweetness, turning it into not only an everyday snack but also a must-have for beer, picnics, and travel. With just this one product, almonds went from a boring health food to a hot, beloved snack. 

There's even a cool story about Sheikh Mansour bin Zayed Al Nahyan, the Prince of Abu Dhabi and a billionaire, where this product was spotted on the table in front of him during his trip to Korea, and it sparked a global craze!

Mastering 101 Almond Flavors 

The Most In The World

The challenge that started with “Why are all almonds the same?” led Hbaf to become Korea’s largest nut brand and the company with the most almond flavors in the world. 

If HYBE has BTS, then Hbaf has Honey Butter Almond. This almond isn’t just a snack; it’s the star that kicked off Hbaf’s success story. Starting with Honey Butter Almond, Hbaf now boasts over 100 different products, constantly winning over customers with its non-stop releases. Hbaf has gone beyond almonds and is now an icon in the Korean snack world.

5 Must-Try Hbaf Flavors Right Now

1. HONEY BUTTER ALMOND

What’s there to say? This is Hbaf’s BTS! Haven’t tried it yet? Then you’ve got to run to the nearest store and grab a bag! The perfect mix of sweetness and nuttiness, this flavor is what started the Hbaf legend. 

Normally, when you eat almonds, it’s just a bland crunch with a hint of nuttiness, right? Well, this is different! The sweetness pops as soon as it hits your tongue, followed by the rich nuttiness of almonds.  

It's so, so delicious!

2. BAKED CORN ALMOND

The sweet and savory flavor of roasted corn melts into the almonds, and with one bite, you’ll be reminded of cozy campfire nights. The crunchy texture of the almonds mixed with the rich flavor of roasted corn will keep you coming back for more. And guess what? It even comes with real dried corn kernels!

3. WASABI ALMOND

The sharp kick of wasabi meets the crunch of almonds, delivering a spicy taste that will grab your attention. The strong wasabi flavor hits your nose, and if you love spicy food, you’ll be hooked. It’s the perfect balance of heat and nuttiness!

4. COOKIE & CREAM ALMOND

Sweet cookies and smooth cream wrap around the almonds, making it feel like you’re enjoying a dessert. The rich flavor of cookies and cream melts together with the nuttiness of the almonds, creating a taste that’s seriously amazing. Once you start, you won’t be able to stop!

5. INJEOLMI ALMOND

This flavor recreates the nutty taste of injeolmi, a traditional Korean dessert. The almond is coated with a roasted soybean powder-like flavor, filling your mouth with rich nuttiness. If you’re an injeolmi fan, you’re going to fall in love with this!

Hbaf has become a popular snack brand not only in Korea but all over the world. 

In fact, foreign tourists visiting Korea often buy Hbaf almonds as souvenirs. If you want to taste a true Korean snack, Hbaf almonds are a must-try item you can’t miss. You can find Hbaf everywhere—whether it’s online, at convenience stores, or in supermarkets. It’s super easy to get your hands on!

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